Daniel of Arabica

Brewed elsewhere – November 3rd from 12:33 to 12:33

• Peet’s Coffee buying Diedrich Coffee for $213M – Peet's, in their latest attempt at out-starbucking Starbucks, buys Diedrich and, so, is now in business of making little, tiny, foil-wrapped pouches filled with stale coffee grounds. In other news, Alfred Peet rolls over in grave … twice.

Penned by Daniel, in Links on 3 November 2009 tagged beginning-of-the-end, business, danielofarabica, Diedrich, high-finance, Peet's, Starbucks with no comments